VITESS WHITE PAPER 2.0


Toronto, Canada: 29-March-2010
THE BIRTH OF A NEW BICYCLE MANUFACTURER

 

The DNA of a company is often rooted in its early stages of life. Events, relationships and decisions shape the evolving business strategies but the initial vision often remains relatively unchanged throughout the firm’s development. The following time-line provides insights into a series of events that led to the birth of Vitess and the engineering, industrialization and market launch of the Vitess carbon bikes and wheels.

Need for Speed
1990’s


The Automotive Years
1999 - 2006

Building blocks
2007 – Mid 2008

Prelude
June-September 2008

Research
October-Feb 2008

Strategic partnerships
March 2009

Back in Canada:

Development
April-June 2009

July 2009

Testing
August 2009

September 2009

October 2009

Market launch
November 2009



You can download the pdf here